As 2020 approaches, anyone would be forgiven for thinking that the gloomy uncertainty associated with Brexit might be sinking the spirits at Brompton Bicycle. Far from it! There is a spring in the step of its staff as the latest innovation, Brompton Electric, developed with Williams Advanced Engineering, rolls off the line.
Andrew Ritchie conceived Brompton in 1975, developing early prototypes in his flat overlooking the Brompton Oratory. Today, with 16 Brompton Junction stores globally, as well as on-demand Brompton Bike Hire across Britain, Brompton bikes have become an increasingly familiar sight in city streets all over the world as the brand goes from strength to strength. Export markets have always been important to Brompton, since customers in traditionally cycling friendly nations, like Germany and the Netherlands, were early adopters of the brand.
Customers in the Far East, from Japan and Korea to Singapore and more recently China, have also fallen for Brompton’s high-quality British engineering, with all frames still being hand-brazed in Brompton’s West London factory.
Brompton is undoubtedly making big inroads into international markets and reaching new consumers. Its increasing popularity was driven initially by passionate owners clubs, from Dubai to Jakarta, and a roster of fun events like the Brompton World Championship races or bike polo in the Sahara desert.
Brompton bikes have become an increasingly familiar sight in city streets all over the world as the brand goes from strength to strength