For 50 years Cutler and Gross has been at the heart of fashionable optics. Guided by its founder Tony Gross’ mantra of ‘style and vision’, it made wearing glasses desirable, through its use of exquisite materials, developing specific features and investing in its own research, development and production. ‘It’s nice if glasses can be sexy and mysterious,’ said Gross. ‘People who need glasses don’t have to feel separated from glamour.’
Renowned for contouring every moment of the process around the customer, from the conception of the glasses through to making and fitting them and providing an after-care service, it’s a business that wears its brand subtly. If you’re wearing Cutler and Gross glasses, you’re the only one who knows.
Cutler and Gross has always designed products to last a lifetime, so a general shift among consumers towards understanding more about provenance, company philosophies and sustainable working methods is welcome. Owning its own factory allows a degree of control and creativity that would not be possible otherwise, enabling the brand to shape its own destiny. The factory has grown from five people to 40 over the past ten years, and is not only far more productive but delivers a better quality, more sophisticated product.
British style has a certain wit, lightness of touch and refined elegance