Hackett London has become so synonymous with the quintessence of traditional British men’s style that customers are often surprised that the brand was only established in 1983.
‘Hackett is a brand that dresses men of all ages, in a style that is classic but not old-fashioned,’ says founder Jeremy Hackett. ‘Although I will not be around forever, the credibility of the name and brand will be – I hope.’
The menswear brand prides itself on being accessible luxury, with the unique Hackett signature. With a nod to the classic tailoring traditions of Savile Row, Hackett always takes a fresh look at what has gone before and provides for the needs of today’s well-travelled, discerning modern gentleman.
The Hackett customer ranges across the ages and also across the globe; stocked in over 65 countries, the Hackett gentleman invests in both tailor-made and ready-to-wear Hackett pieces alongside his art and classic car collection.
What began as a shop on the wrong end of the King’s Road, selling fine quality, second-hand, traditional British gentlemen’s clothing, Hackett soon started making its own new classic clothes that were immediately very successful. The brand was able to capture essential British style so perfectly that it soon expanded into Europe, opening flagship stores in London, France, Spain, Germany and Italy. Hackett most recently opened a new store in Aventura Mall Miami, further cementing the brand’s presence in the United States.
Hackett has diversified into sportswear, encouraged by the success of the now iconic Hackett polo shirt, worn both on and off the polo field. Partnerships with Aston Martin, London Rowing Club, The Hackett Rundle Cup and the Inter Regimental trophy have followed; collaborations that Hackett is very proud of. Last year saw the start of Hackett’s partnership with Henley Royal Regatta, further cementing the brand’s relationship with the London Rowing Club.
Hackett has long been patronised by famous faces. Prince Charles has bought his stiff collars from Hackett on Sloane Street and Daniel Day-Lewis has also been a keen bespoke customer. In more recent years, José Mourinho has bought the odd lambswool half zip and Christian Horner, of Red Bull Racing, has been known to browse the collection at Hackett on Regent Street.
In a few short decades, Hackett has created an exceptional customer experience that has grown and naturally extended into the development of 65b, The Hackett Membership Club. The name was taken from the number of the first Hackett store at 65b King’s Road. The Club rewards customers for their loyalty to Hackett with exclusive invitations to sporting events throughout the year, courtesy of the brand’s many exciting partnerships. This could be a drive day at Milbrook with Aston Martin Racing, a seat at Jeremy Hackett’s table at the Inter Regimental Cup or attending the Henley Royal Regatta. Clients can sign up with the club both in-store or online but, of course, given the uniqueness of the benefits, this is a most exclusive club.
HACKETT LONDON 137–138 SLOANE STREET, LONDON SW1X 9AY +44 (0)20 7730 3331