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The Best Stylish Sustainable Swimwear Brands

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Pursuit the label

The Best Stylish Sustainable Swimwear Brands

Fashion /

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Looking good on the beach is all about feeling good, and choosing a brand that’s doing its bit for sustainability is bound to leave you feeling buoyant. It’s incredibly hard to be 100% eco-friendly but every little helps, and these brands are not only creating gorgeous want-to-wear swimwear pieces, they are taking steps to reduce, reuse and recycle. Dive in to our roundup of the best sustainable swimwear brands…

The Best Sustainable Swimwear Brands

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  • Pursuit the label

    Pursuit The Label

    If you’re looking for alternative and trendy swimwear with the promise of sustainability, Pursuit The Label is your go-to. Dedicated to combatting marine pollution, each quality piece is designed using ECONYL®, a sustainable regenerated material produced from discarded fishing nets. What’s more, the brand’s packaging is 100% recyclable. £135,

  • GYKO


    Providing a diverse range of flattering bikini pieces, GYKO designs swimwear to suit all shapes and sizes. Each piece is sustainably created from regenerated plastic waste and produced in London by a not-for-profit social enterprise which supports those pursuing a career in fashion design. £59,

  • Dos Gardenias

    Dos Gardenias

    Founded by former international fashion model Brighdie Grounds and designer Dorothy Day, Dos Gardenias specialises in high quality, sustainable swimwear which doesn’t compromise on style. The Malibu-based label recently designed the ‘Roos Suit’ in collaboration with Dutch model and charity:water ambassador, Roos de Kok, in which 100% of proceeds from the piece will be donated to the organisation. £224.17,

  • AlexandAlexa


    A swimwear brand which little ones will love, Oii produces adorable, sustainable and ethically made swimsuits created with recycled plastic bottles. £23.10,

  • Davy J swimsuit

    Davy J

    Their clean, classic suits are amongst the most stylish on the market, and they’re made using Econyl yarn, regenerated nylon made from plastic components, textile discards and spent fishing nets. The brand also encourages users to send their swimsuits back at the end of their life for regeneration or reuse of materials. £140,

  • Lilliput & Felix

    Lilliput & Felix

    British swim and beachwear brand Lilliput & Felix launched in 2014, and has since been awarded Positive Luxury’s Butterfly Mark for its commitment to social and environmental sustainability. The pieces made of fabric are made with recycled fabrics, the others sustainably woven to order to reduce waste. £115,

  • Batoko lobster swimsuit


    Batoko swimwear is made from 100% recycled plastic waste that would have otherwise been headed for landfill and oceans. This small company intends to remain a ‘micro-business’, growing at a sustainable pace that is kinder to the planet with small collections and attention to detail. £50,

  • Arket

    Arket swimwear utilises recovered nets, industrial components, old carpets and recycled plastics, which are made into Econyl, a regenerated nylon yarn. We love their classic scoop back block colour swimsuits. £35,

  • Bunks Trunks

    Bunks Trunks

    Bunks trunks for men and boys come packaged in biodegradable and re-cyclable plastic packaging, plus their swing tag can be reused as a luggage label. The brand also supports the Plastic Oceans Foundation. £85,

  • JETS Australia

    JETS Australia

    JETS Australia has a sustainable collection made from an environmentally friendly and sustainable fabric that combines 100% recycled polyamide and lycra xtra life. £120,

  • Whale of a Time Bordeaux Swim Shorts

    Whale Of A Time Clothing

    Infused with the coastal spirit of the North Norfolk coast, this British brand has just released a collection of sustainable swimwear, using no-waste materials like ECONYL®. The nautical-inspired Bordeaux swimming trunks have a recycled polyester lining, made from melting down existing plastic and re-spinning it into a new fabric. £60,

  • Lula-Ru


    While Lula-Ru’s swimwear is already crafted from eco-sensitive fabric, making it as eco-friendly as possible, the brand is looking to switch to a material made from recyclables for its next collection. Their flattering bikinis – which can be customised according to preference – have a touch of classic Bond girl about them.

  • Bezzant fire sqimsuit


    Made in Brazil but inspired by the Hackney fashion scene, Bezzant’s comfortable, figure-hugging swimwear is 100% sustainable, recyclable and fully biodegradable. The Baywatch-esque Fire swimsuit features a flattering high cut, low back and Brazilian-style bottom. £91,


The Best Sustainable Fashion Brands / Sustainable Activewear Brands To Know